Angela Nagle – Kill All Normies | Review

Kill All Normies: Online Culture Wars from 4chan and Tumblr to Trump and the Alt-Right

Angela NagleKill All Normies: Online Culture Wars from 4chan and Tumblr to Trump and the Alt-Right (zero Books 2017)


Angela Nagle has written a rather important book on the rise of the so-called “alt-right” and its online origins and activities, including its ascendancy in more conventional corporate mass media (termed the “alt-light”).  First, let me state a few of my reservations about the book.  It is short.  I would call it a “hot take” on the topic, meant to be a topical history of recent and still ongoing events.  As such, the book’s brevity and concision sometimes lead to prose that can feel a bit cluttered.  Passing references to terms like “Gramscian” and “Overton window”, plus cursory references to any number of theorists and academics by name, might not be immediately understandable to some.  And, of course, her minimal descriptions of various online forums and the companies operating them might baffle readers who have never spent time on those sites (or any like them), especially reading the book in hindsight.  Being so short, the book also doesn’t touch on certain related topics like the law enforcement response — or lack thereof to the extremist (if not outright terroristic) tactics of the alt-right.  As others have noted, better copyediting, sourcing, and the addition of an index would help too.  But all these are minor complaints.  Nagle’s analysis is pretty much spot-on.  Even if her references/sources are passing ones in the text, rather than explicit citations, she is pretty well-versed in theory and late 20th Century history and that comes through in the book.  She relies on the likes of Walter Benn Michaels, Adolph Reed, Jr., Mark Fisher, Pierre Bourdieu, and others to ground her analysis.  If there is a crux to her overall argument, it is probably this:

“It is sometimes said that the right won the economic war and the left won the culture war.  And as political theorist Walter Benn Michaels has argued, it is the recognition of identity that has triumphed over economic equality as the organizing principle of the Anglo-American liberal left and of mainstream discourse more broadly.

“In full agreement with him, I would also argue that the most recent rise of the online right is evidence of the triumph of the identity politics of the right and of the co-opting (but nevertheless the triumph) of 60s left styles of transgression and counterculture.  The libertinism, individualism, bourgeois bohemianism, postmodernism, irony and ultimately the nihilism that the left was once accused of by the right actually characterized the movement [of the alt-light].”  (p. 57)

This explanation of how the political right co-opted the “transgressive” style of the political left is perhaps the central achievement of the book.  She explains how the alt-right try to create an isolated community through the use of elitist insider knowledge plus cruelty and bullying — she wonderfully analogizes this to exclusionary musical subcultures (another unmentioned example might be the tactics of “hoarders”, which, surprisingly, have parallels with the ideas of leftists like Jean Genet, who wrote in Journal du voleur [The Thief’s Journal]: “Repudiating the virtues of your world, criminals hopelessly agree to organize a forbidden universe. They agree to live in it. The air there is nauseating: they can breathe it.”).  But here it is worth paying close attention to her terminology because “Anglo-American liberal left” is really a reference to “left neoliberals” or “progressive neoliberals” (or even the “pseudo-left” or “Fukuyama left”), which is to say the left-ish wing of center-right liberalism, not the “left” as in communists, anarchists, and anarcho-syndicalists.  At points in the book she draws out this distinction by differentiating the “materialist” left from the “liberal” left — though this could have been made more consistently clear.

The book astutely notes how Judith Butler’s style of politically correct (historicist) identity politics (which Nagle associates with the web site Tumblr) has been a principal target of the alt-right in this culture war (which she associates with sites like 4chan).  Nagle points out how contemporary identity politics tends to involve a classic neoliberal maneuver of creating “scarcity” of virtue, as a way of making virtue signaling (trigger warnings, no-platforming anti-free speech crusades, call-out culture, public demonstrations of sensitivity, etc.) a commodity of sorts; specifically, making signs of virtue into “cultural capital” — adopting a term derived from Bourdieu.  She makes a case for how the identity politics crowd are basically a bunch of ineffectual narcissists, unwilling or unable to actually fight the political right because they are both committed to depoliticized passivity and are overwhelmed by constantly striving to distinguish themselves from the historical left.  Here she is more or less tacitly in line with Domenico Losurdo’s critique of liberalism as a politics of exclusion as well as Alain Badiou’s views about the fate of contemporary girls (and boys). Of course, she is also quite clear on the alt-right’s more explicit desire to annihilate its opponents and its rejection of liberal depoliticalization (following Carl Schmitt).  There is an old saying about bringing a knife to a gun fight, and Nagle contextualizes how, metaphorically, the (neo)liberal left is (irrationally and stupidly) bringing only a white handkerchief to waive in a political gunfight.

In a later interview she said, “Ruthless competitive individualism is being applied to the romantic and private realm and it’s deeply anti-social.”  Describing the “manosphere” (online anti-feminist subcultures) in this book, she echoes the French concept of ressentiment.  She writes:

“I think [F. Roger Devlin (the alt-right writer, white nationalist, men’s rights activist, and anti-feminist)] is getting to the central issue driving this kind of reactionary sexual politics, perhaps even the central personal motivation behind the entire turn to the far right among young men.  The sexual revolution that started the decline of lifelong marriage has produced great freedom from the shackles of loveless marriage and selfless duty to the family for both men and women.  But this ever-extended adolescence has also brought with it the rise of adult childlessness and a steep sexual hierarchy.  Sexual patterns that have emerged as a result of the decline of monogamy have seen a greater level of sexual choice for an elite of men and a growing celibacy among a large male population at the bottom of the pecking order.  Their own anxiety and anger about their low-ranking status in this hierarchy is precisely what has produced their hard-line rhetoric about asserting hierarchy in the world politically when it comes to women and non-whites.  The pain of relentless rejection has festered in these forums and allowed them to be the masters of the cruel natural hierarchies that bring them so much humiliation.” (pp. 97-98).

Lest the import of the last quoted sentence be lost, she is saying that the (male) alt-right are masters of experiencing pain and rejection and humiliation and they turn that mastery into a cudgel to batter other groups with — in a profoundly regressive and loathsome way.  It is these sorts of observations that make the book so worthwhile.  The most direct parallel to Nagle’s position is probably Jean-Paul Sartre‘s line of argument in Réflexions sur la question juive [The Anti-Semite and The Jew], where he argued:

“Never believe that anti-Semites are completely unaware of the absurdity of their replies. They know that their remarks are frivolous, open to challenge. But they are amusing themselves, for it is their adversary who is obliged to use words responsibly, since he believes in words. The anti-Semites have the right to play. They even like to play with discourse for, by giving ridiculous reasons, they discredit the seriousness of their interlocutors. They delight in acting in bad faith, since they seek not to persuade by sound argument but to intimidate and disconcert. ***

The anti-Semite has no illusions about what he is. He considers himself an average man, modestly average, basically mediocre. There is no example of an anti-Semite’s claiming individual superiority over the Jews. But you must not think that he is ashamed of his mediocrity; he takes pleasure in it; I will even assert that he has chosen it. This man fears every kind of solitariness, that of the genius as much as that of the murderer; he is the man of the crowd. However small his stature, he takes every precaution to make it smaller, lest he stand out from the herd and find himself face to face with himself. He has made himself an anti-Semite because that is something one cannot be alone. The phrase, ‘I hate the Jews,’ is one that is uttered in chorus; in pronouncing it, one attaches himself to a tradition and community –- the tradition and community of the mediocre.

“We must remember that a man is not necessarily humble or even modest because he has consented to mediocrity. On the contrary, there is a passionate pride among the mediocre, and anti-Semitism is an attempt to give value to mediocrity as such, to create an elite of the ordinary.

Ultimately, Nagle is willing to recognize numerous problems with identity politics and is willing to concede that certain strains of feminism became co-opted by neoliberalism and/or have lost sight of egalitarian ideals of fairness and (at lest occasionally) succumbed to reductionist antagonism, intolerance, and dogmatism (or perhaps what has been called “gyno-pessimism”).  She still considers herself a feminist, though the term “post-feminist” might fit her position better.  If I were to sum up what makes her insights so significant, it is that she completely avoids the sort of “beautiful soul” grandstanding that seeks to merely use the loathsome cruelty of the alt-right to make a case for its own moral superiority, something that characterizes the Standard Liberal Response to this cultural/historical phenomenon.  Rather, she makes a genuine effort to try to understand the underlying grievances and motivations (e.g., desire for solidarity/community/a stable sense of place) that have fostered resentments, as well as to point out how the genuine (“materialist”) political left has been hollowed out leaving a kind of vacuum that has allowed obscene far-right characters to posit troubling “solutions” to these grievances without real opposition — something like the truism attributed to Walter Benjamin:  behind every rise of fascism lies a failed (left) revolution.  And this is an incredibly important thesis.  Nagle is partly here a sympathetic critic of the political (“materialist”) left, recognizing that it has lost many key battles, is lacking in headcount, and has made some tactical and theoretical blunders, but she still believes that there is something worth saving and fighting for on the left that is fundamentally opposed to both the political right and the (left-liberal) political center — which too often bears responsibility for the conditions that have provoked the alt-right’s backlash.

Her conclusion seems like an important one:

“When we’ve reached a point where the idea of being edgy/countercultural/transgressive can place fascists in a position of moral superiority to regular people, we may seriously want to rethink the value of these stale and outworn countercultural ideals.” (p. 108).

Does this mean that even the intentionally crude (lo-fi) cultural tactics embodied in, say, musical artifacts like Alex Chilton’s 1979 album Like Flies on Sherbert, and scores of punk-era recordings, or later albums like Flipper’s Public Flipper Limited, Pavement’s Slanted and Enchanted or the grungy nihilism of Nirvana’s Nevermind or their song “Rape Me” plotted the wrong course?  Or that Jean Genet’s writing and activism has some problematic limitations?  Perhaps.  In any event this is Nagle’s profound suggestion for the political left to reconsider (and improve) its tactics, which might not mean abandoning them completely so much as refining them to try to prevent misuse and misappropriation.

It does seem like the world needs more books like this that intervene in ongoing events from a left perspective before all the stakes are entirely clear and the dust has already settled.  Parts of her analysis won’t be easy to take but that is precisely because that analysis is so incisive.  Nagle has really highlighted key aspects of how the political left can and should win over people who would otherwise support, now or in the future, the political right, rather than simply labeling them a “basket of deplorables” or making simplistic and hypocritical criticisms of “toxic masculinity” (etc.) and then pursuing an exclusionary politics of toxic identitarianism that relies on constructing a huge portion of the population as an enemy.

Summary of Dupuy on Social Hierarchy

“The arbitrariness of social hierarchy is not a mistake, but the whole point, with the arbitrariness of evaluation playing an analogous role to the arbitrariness of market success. Violence threatens to explode not when there is too much contingency in the social space, but when one tries to eliminate contingency. In La Marque du sacré, Jean-Pierre Dupuy conceives hierarchy as one of four procedures (‘dispositifs symboliques’) whose function is to make the relationship of superiority non-humiliating: hierarchy itself (an externally imposed order that allows me to experience my lower social status as independent of my inherent value); demystification (the ideological procedure which demonstrates that society is not a meritocracy but the product of objective social struggles, enabling me to avoid the painful conclusion that someone else’s superiority is the result of his merit and achievements); contingency (a similar mechanism, by which we come to understand that our position on the social scale depends on a natural and social lottery; the lucky ones are those born with the right genes in rich families); and complexity (uncontrollable forces have unpredictable consequences; for instance, the invisible hand of the market may lead to my failure and my neighbour’s success, even if I work much harder and am much more intelligent). Contrary to appearances, these mechanisms don’t contest or threaten hierarchy, but make it palatable, since ‘what triggers the turmoil of envy is the idea that the other deserves his good luck and not the opposite idea – which is the only one that can be openly expressed.’ Dupuy draws from this premise the conclusion that it is a great mistake to think that a reasonably just society which also perceives itself as just will be free of resentment: on the contrary, it is in such societies that those who occupy inferior positions will find an outlet for their hurt pride in violent outbursts of resentment.”

Slavoj Žižek, “The Revolt of the Salaried Bourgeoisie”

This is essentially a rejection of the liberal philosopher John Rawls‘ position, as articulated in A Theory of Justice.  See also Review of …And the Poor Get Prison

Walter Benn Michaels – The Trouble With Diversity

The Trouble With Diversity: How We Learned to Love Identity and Ignore Inequality

Walter Benn MichaelsThe Trouble With Diversity: How We Learned to Love Identity and Ignore Inequality (Metropolitan Books 2006)


Michael’s 2006 book The Trouble With Diversity landed quite a few jabs at the politics underlying “multiculturalism” and “diversity” initiatives.  In short, his argument is that “diversity” is really a cultural project that is fundamentally about depoliticizing economic issues (see also Slavoj Žižek’s “Multiculturalism, or, the Cultural Logic of Multinational Capitalism”).  This project is waged mostly by center-right liberals (who present themselves as the political “left”), but is endorsed in most respects by the reactionary right as well.  Michaels’ complaint, therefore, is primarily that diversity initiatives are used to silence the political left, in a era in which the concept of genetic “races” has been scientifically disproved and — let us not forget — in the post-Soviet era of the so-called “end of history” in which the actual political left is supposedly defeated and irrelevant.  Michaels took much criticism (and praise too) for this book, which angered what he later came to term the “neoliberal left” — in reference to those who are part of the neoliberal center-right conservative block but don’t realize it (others call them “progressive neoliberals” or the “pseudo-left”).

The book is aimed at a general audience.  As such, Michaels mostly argues through analogy and example — Frantz Fanon‘s Black Skin, White Masks is a reasonable reference point.  He often explains basic/elementary concepts at length, and moves quickly through the statistics and science that support his major premises.  Though his tone is cynical and somewhat condescending, the thing is it is hard to disagree with most of his points.  I, for one, was convinced by his argument against reparations.  I had long supported reparations, but Michaels has convinced me that reparations are basically reactionary as being mere restitution in a situation where more far-reaching solutions are needed — my only (entirely petty) complaint being that he could have illustrated his point better with reference the seventh season episode of The Simpsons “Raging Abe Simpson and His Grumbling Grandson in ‘The Curse of the Flying Hellfish,'” in which artwork stolen during WWII is returned to an arrogant and smug German aristocrat who is completely unsympathetic in the context of restitution.

While Michaels succeeds in destroying the depoliticized strategies of the neoliberals (what others refer to as “university discourse”), critics are right to point out that he doesn’t suggest much in the way of alternatives.  At least, his consistently negative tone might be off-putting to some, because he never arrives at a negation of his negation.  For those readers, I heartily suggest reading Alain Badiou‘s (with Nicolas Truong) In Praise of Love [Elogie de l’amour].  Badiou explains in more positive terms what a society premised on universalist difference rather than identity would promote.

Another useful supplement (and corrective) to The Trouble With Diversity is Domenico Losurdo‘s Liberalism: A Counter-History, and its companion volume War and Revolution: Rethinking the Twentieth Century.  While Michaels essentially argues that liberals are hypocritical, Losurdo elaborates on this point further, concluding that Liberalism has always been a politics of exclusion.  Liberals (including the currently hegemonic neoliberal order) simply engage in tactical debates over where the line of exclusion is drawn.  Michaels and Losurdo seem to be in agreement, but Losurdo’s highly academic book naturally offers a much deeper and theoretical argument than is in found in Michaels’ mass-market book.

Michaels has actually given some interesting interviews since the book was first published that are well worth reading.  They include “Walter Benn Michaels on How Liberals Still Love Diversity and Ignore Inequality” and “Let Them Eat Diversity.”  He has responded to his critics and stood his ground.  Adolph Reed, Jr. has helped Michaels carry these sorts of arguments too, and Reed’s various writings and interviews are also worth investigating for the curious.

My only lasting complaint about Michaels’ book is that his politics seem confused.  He describes himself as a socialist, yet he explicitly makes the effort to state his disagreement with some very foundational principles of the “communism hypothesis”, like equality of outcome (as in “From each according to his ability, to each according to his needs!”).  In a way, he may claim to be a socialist critiquing neoliberalism from outside it, but he still seems to occasionally rely on liberalism to make his arguments.  Indeed, the reference to “inequality” in the book’s subtitle is itself inconsistent with a socialist position.  If the book spent more time explaining better alternatives to neoliberal “diversity” initiatives perhaps this confusion could have been resolved.  He also takes a very reductionist view of “class”, giving short shrift to theories about social hierarchies that take into account multiple forms of “capital”, like those of Pierre Bourdieu.

I do wish Michaels would write a sequel book, taking on things like “implicit bias” and other tactics of neoliberalism to individualize the structural/institutional problems of exploitation and reinforce market-based frameworks in the corporate world, the judicial system, and elsewhere.  Though perhaps someone else has already written that book.  Even though The Trouble With Diversity was published more than a decade ago, it seems as relevant as ever — many have noted how Michaels’ argument explains much about the rise of Donald Trump as a politician and the mass support for a social democratic opposition candidate like Bernie Sanders in the 2016 U.S. Presidential election.

Alain Badiou Quote

“The goal of all enemy propaganda is not to annihilate an existing force (this function is generally left to police forces), but rather to annihilate an unnoticed possibility of the situation.”

Alain Badiou, “Seminar on Plato” at the ENS, Feb. 13, 2008 (unpublished), quoted in “No Way Out? Communism in the New Century,” in The Idea of Communism 3 (2016).

See also “Ernst Lubitsch, Censorship, and Political Correctness” (“Alain Badiou put it in a wonderful and precise way: the main function of today’s ideological censorship is not to crush actual resistance—this is the job of repressive state apparatuses—but to crush hope, to immediately denounce every critical project as opening a path at the end of which is something like a gulag.”)

Bonus link: “Abnormalize The Empire”

Nancy MacLean – The Deep History of the Radical Right’s Stealth Plan for America

Link to an interview of Nancy MacLean, author of Democracy in Chains (2017), conducted by Nick Licata:

“The Deep History of the Radical Right’s Stealth Plan for America”

 

MacLean’s position should be problematized (i.e., critiqued from the left), which leads to criticisms of some specific things she says in the interview.  Domenico Losurdo‘s War and Revolution: Rethinking the Twentieth Century (as well as his Liberalism: A Counter-History) are the touchstones for this criticism.  Most of MacLean’s position is about defending the New Deal.   But she defends the New Deal from a position “within” it, which is to say she appears to agree with the “radical reactionary” libertarians in assuming an anti-communist position.  Isn’t it obvious that the way to oppose, in her words, the Buchanan/Koch agenda of the supremacy of private property rights is to eliminate private property altogether?  It is fairly well-established now that the New Deal was only possible as part of an anti-communist agenda, as a conservative compromise to avoid communist government rule.  MacLean at one point jokes that she is not really a conservative, but Losurdo’s books suggest that perhaps she really is conservative, because political liberalism has more in common with the political right than the political left.  She seems to assume that the New Deal was a self-sustaining coalition, which, historically, it was manifestly not — the New Deal was sustained only as a largely unprincipled anti-communist compromise that required at least the threat of communism to sustain itself.  So when she praises, for instance, the recent student anti-gun march, she rejects the pro-gun position universally adopted by the leading figures of the political left (something explained principally by her anti-communist stance).  Also, she bemoans the “identity politics” vs “class” debate, though it is actually an important one because no legitimate politics can overcome class divisions by maintaining an “identity politics” framework, which is necessarily dependent upon maintaining class or class-like divisions of some sort as part of a liberal politics of exclusion.  MacLean’s history of the political right’s own tactics in the the United States in the second half of the 20th Century is nonetheless useful in many ways, and should be read alongside Isaac William Martin‘s Rich People’s Movements, Losurdo’s books, Fredric Jameson‘s An American Utopia: Dual Power and the Universal Army (which advocates precisely the opposite of the Koch plan to privatize the Veteran’s Administration), and the work of Slavoj Žižek (perhaps starting with Trouble in Paradise: From the End of History to the End of Captialism).